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Non-profts and Social Media Usage to attract media

I am curious how other non-profits are utilizing social media to attract media and gain awareness for special events - such as walks, fundraisers. Our national association has a taskforce I'm on and I'm charged with coming up with other ideas. Thanks for any help.

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Welcome to the Oklahoma Social Media Club

Welcome to the Oklahoma Social Media Club. You are most likely here as a result of the recently created facebook page, a blog post, tweet or a personal, online invite from a friend. All the communication tools used are part of the social media phenomenon that is sweeping the world.

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Created by Bill Handy Sep 1, 2008 at 1:15pm. Last updated by Bill Handy Sep. 2, 2008.